Shah Rukh Khan To Weave His Magic With Zero
Shah Rukh Khan’s upcoming release Zero, directed by Aanand L. Rai witnesses the character of Bauaa - a rich but physically-challenged man struggling to find his perfect match, but his...
Author: Dumindrini Ratnayake
What to Expect at Cannes Lions International Festival of Creativity 2019
As the official representative of the Cannes Lions International Festival of Creativity in the UAE, Motivate Val Morgan delivers the latest news from the desks of the Festival. Cannes...
Christmas Ads of 2018 Will Enliven Your Childhood
Christmas has become UK's version of the 'Super Bowl' for advertisers with ad-spend in Q4 2017 amounting to a whopping £5.9bn in the UK (Nielsen) - up by £1.2bn (+37%) over the last...
Carriage | Cinema Brand Activation | VOX Cinemas – Mall of the Emirates
Brand activations go beyond the typical ‘buy-sell relationship’ between brands and customers. They create emotional connections by using experiences and interactions – which in turn increases brand recall and recognition,...
Target Large Audiences with One of the Biggest Indian Releases of 2018
2.0 – the sequel to Enthiran (2010), will unite the best of talent from Kollywood and Bollywood – Rajinikanth and Akshay Kumar. The movie is set to release in cinemas (worldwide) on 29th November and will undoubtedly be one of the...
Serenia Residences | Luxury Cinema Advertising | Testimonial
Serenia, The Palm is an exclusive residential community development by Palma Holding featuring beachfront living at its finest on The Palm Crescent. Designed by American architect Hazel Wong - the famous architect behind the landmark Emirates Towers, Serenia promises...
Fantastic Appeal for Fantasy Movies
From joining the quest of destroying that ‘One Ring’ – Lord of the Rings, drifting into the realm of ‘Narnia’- home to mythical beasts and talking animals – The Chronicles of Narnia,...
Highlights from MENA Cinema Forum 2018
MENA Cinema Forum - the first-ever business conference of its kind in the region, organised by GM Events was held in Dubai on 28th – 29th October 2018. The 2-day conference covered a...
Narciso Rodriguez | Rouge | Luxury Cinema Campaign
Motivate Val Morgan offers 360 degree exposure and innovative opportunities for brands utilizing both on-screen and off-screen advertising. Launching or promoting a new product/service? Combining on-screen advertising with in-cinema sampling will increase brand reach and recall,...
Cinema Advertising – The New Growth Medium in KSA
Led by one of the world’s most powerful millennials - Saudi Crown Prince Mohammed bin Salman, ‘Vision 2030’ is steering KSA into an unprecedented era of social and economic reform....