Latest Trailers and Commercials From Super Bowl 2024
The grand spectacle of the Super Bowl returned with a bang, this time finding its stage at the illustrious Allegiant Stadium nestled in the heart of Las Vegas, Nevada, on...
Author: Sahal Valliyot
Dubai Lynx Announces 2024 Jury Line-up
Dubai Lynx, the leading platform for creative excellence and effectiveness in the MENA region, has announced its 2024 Jury lineup. Following the initial introduction of the 11 industry experts as...
Most Anticipated Movies of 2024
From music biopics on Bob Marley to MCU crossovers and the long-awaited 'Joker' sequel and more — 2024 has an overwhelming array of exciting cinematic treats in store for moviegoers....
Cannes Lions Announces its 2024 Jury President Line-up
Kalpesh Patankar from Leo Burnett UAE serves first Jury President for Industry Craft Lions from the MENA region The Cannes Lions International Festival of Creativity has announced the names...
Biskrem | Integrated Cinema Campaign | KSA
Biskrem recently launched an integrated cinema campaign with Motivate Val Morgan to promote their cocoa-filled biscuit at selected VOX Cinemas in KSA. The on-screen component included a 15-second ad,...
Dubai Lynx Announces 2024 Jury President Line-up
The 2024 Jury Presidents line-up features 11 industry experts from nine distinct markets, showcasing the comprehensive scope of the branded communications ecosystem Dubai Lynx, MENA’s leading platform for creative...
The Best Christmas Ads of 2023
‘Tis the season once more! The arrival of the Christmas ad season is consistently met with great anticipation, and this year proved no exception. Retailers worldwide unveiled their festive commercials,...
META Cinema Forum Promises to Grow the Region’s Cinema Share
META Cinema Forum brings together cinema stakeholders from the Middle East, Africa, Asia, and CIS countries, committing to elevate the cinematic experience in emerging markets. The sixth edition of...
How Cinema Helps Brands to Capture the ‘Elusives’?
In the realm of marketing terminology, one encounters familiar buzzwords such as Gen-Z, resonating strongly within industry discussions and strategies. Yet, amid this prevalent vocabulary, a lesser-known term emerges: Elusives....
The Time Stone Shuffle: Marvel Studios Announces Release Date Changes
Deadpool 3 stands as the sole movie within the Marvel Cinematic Universe set for release in 2024 Disney has confirmed a long-rumored reshuffle of its Marvel lineup, resulting in...