Cannes Lions Announces its 2023 Jury President Line-up
Impact BBDO’s Ali Rez serves as the first Cannes Lions Jury President from the MENA region The Cannes Lions International Festival of Creativity has announced the names of the...
Author: Sahal Valliyot
Motivate Val Morgan | Yearly Wrap-Up | 2022
The cinema industry successfully ushered global audiences back into theatre in 2022 largely owing to the steadier flow of blockbusters in comparison to 2021, with Top Gun: Maverick, Black Panther:...
Parkville | Integrated Cinema Campaign | Egypt
Parkville Pharmaceuticals booked an integrated cinema campaign with Motivate Val Morgan at VOX Cinemas – City Centre Almaza and Mall of Egypt. The on screen component included a 30 sec....
Avatar: The Way of Water | Cinema Campaigns | 2022
James Cameron’s ‘Avatar: The Way of Water’ has finally released, and as expected, taken the box office by storm. According to Box Office Pro, the sequel has already grossed US$855...
Dubai Lynx Announces 2023 Jury Presidents Line-up
The 2023 Jury Presidents line-up includes ten global experts who will lead the juries to award outstanding creativity in branded communications across MENA Dubai Lynx, MENA’s premier Festival and...
The Best Christmas Ads of 2022
From John Lewis to the return of Will Ferrell as Elf at Asda, here’s a list of the best Christmas ads in 2022 from around the world. As the...
Dubai Safari Park | Off Screen Cinema Campaign | UAE
Dubai Municipality booked an off-screen cinema campaign to promote the eco-friendly Dubai Safari Park starting 10 November 2022. The Branded popcorn tubs were distributed to moviegoers at VOX Cinemas...
FIFA | Integrated Cinema Campaign | UAE & KSA
FIFA booked an integrated cinema campaign through Universal Media (UM) Qatar to promote the ongoing FIFA World Cup 2022™ at select locations of VOX, Reel, Muvi, AMC cinemas in UAE...
AMC Cinemas Opens at Garden Mall in Hail Saudi Arabia
AMC Garden 5 – Hail offers luxury auditoriums, best-in-class projection, sound and seating, and is the latest effort by AMC in an ongoing program to provide state-of-the-art cinemas across KSA....
Cannes Lions Launches Entertainment Lions for Gaming
Francine Li of Riot Games will serve as Jury President for the inaugural Entertainment Lions for Gaming. Cannes Lions has announced the launch of the Entertainment Lions for Gaming....