Have the Ride of Your Life with the ‘Bad Boys’!
Martin Lawrence and Will Smith are back on the Miami beat for Bad Boys for Life – the sequel that was decades in the making. Produced by Jerry Bruckheimer and...
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VOX Cinemas Opens at Nakheel Mall in UAE
VOX Cinemas opened its newest location at Nakheel Mall on The Palm in Dubai on 28th November 2019. The cinema is home to 15 state-of-the-art screens with a total of...
3D Mapping Cinema Campaign by Etihad in Saudi Arabia
Etihad Airways - the second-largest airline in the UAE, and the Department of Culture and Tourism Abu Dhabi booked a one-of-a-kind 3D Mapping cinema campaign - through Spark Foundry (Starcom),...
Most Anticipated Horror Movies Of 2020
Scary movie junkies, rejoice! The year ahead is packed with fright fests that will have you peeking over your shoulder and checking to make sure all the doors are locked...
Cinema Advertising Builds Brand Intimacy
There has been a rapid increase of investment by advertisers in cinema advertising, the luxury brands are not far off. Today, there are countless of options for luxury brands...
Nezo | Popcorn Box Branding | UAE
Nezo - salt manufacturer, recently booked an off-screen popcorn box branding campaign through Motivate Val Morgan at various VOX Cinemas locations across the UAE. The branded popcorn tubs were distributed to moviegoers...
Indian Language Movies Are Underrated
Indian language movies have come a long way over the last few years! From their initial standard three hour long flicks featuring action-packed drama, tears, catchy and sing-along songs,...
VOX Cinemas Opens at City Centre Almaza in Egypt
VOX Cinemas opened its third location in Cairo, Egypt at City Centre Almaza on 1st October 2019. City Centre Almaza is the fourth and latest addition to Majid Al...
Gear Up For The Level Up: ‘Jumanji: The Next Level’
The gang is back but the game has changed! In Jumanji: The Next Level – releasing 12th December 2019, the players return to the world of Jumanji to rescue...
New On-Screen Campaigns | UAE & KSA | Sept to Oct 2019
A number of interesting on-screen campaigns screened across the Motivate Val Morgan circuit in UAE and KSA during the months of September and October 2019. From Expo 2020, Ford,...