How Cinema Advertising Boosts Every Key Brand Metric
Cinema advertising has long reigned as a powerful medium for enhancing key brand metrics, due to its ability to reach a deeply engaged audience in an immersive setting. A growing...
Tags: Brand Recall
Ad Fraud is on the Rise – but Cinema Remains One of the Safest Forms of Advertising
Ad fraud manifests in many different shapes and forms – from pixel stuffing and ad stacking to fake social media profiles and bots, among others. Ad fraud is a...