SAWA #HelloBigScreen Ad Legends Campaign
Hegarty, Ritson, Tutssel, Arnold, Woods and Serpa Endorse the Power and Value of the Global Cinema Medium in SAWA ’s #HelloBigScreen Ad Legends Campaign A powerful three-minute video and...
Tags: Motivate Val Morgan
LIONS Launches New Initiative – The Brief
The Brief invites LIONS Members across the world to come together to create a progress-driving creative campaign for the World Woman Foundation The winning team will receive complimentary passes...
LIONS Creativity Report Global Rankings Released
The LIONS Creativity Report recognises the world’s most creative companies, people and sectors globally: Nisha Ganatra, Director of Grand Prix Lion-winning ‘#wombstories’ for Libresse takes Director of the Festival; and...
UAE Wins 21 Lions at The Cannes Lions Festival 2021
UAE creative agencies bag two gold, six silver and thirteen bronze lions at the recently concluded virtual Cannes Lions Festival 2021! The Cannes Lions Festival 2021 drew to a...
LIONS Live – A Global Meeting of Minds
Cannes Lions is presenting LIONS Live, a curated digital experience for everyone, everywhere, who believes in creative possibility from 22-26 June 2020. LIONS Live will bring the global creative community...
The Effect of the COVID-19 Pandemic on Cinema – by Avinash Udeshi
Motivate Val Morgan’s Chief Operating Officer, Avinash Udeshi looks at the effect of the COVID-19 pandemic on Cinema and how it will change this industry in the long term. ...
Ads from the Middle East in Response to COVID-19
Brands have a huge role to play during these uncertain times of COVID-19. A recent study conducted by Edelman has revealed that as well as offering new products and services...
Cannes Lions Launches ‘Lions Live’
Lions Live is a digital education platform to support the creative community Cannes Lions has introduced 'Lions Live', a digital education, inspiration and networking experience that will run throughout...
MVM | Cinema Update | 2019
Motivate Val Morgan Cinema Update 2019 Since opening the doors to its first cinema in the capital city of Riyadh in 2018, Saudi movie-goers can't seem to get enough of this...
Cinemas in KSA – Audience Profile, Preferences and Perception of Advertising
Commissioned by Motivate Val Morgan – market leader in cinema advertising across the Middle East, Ipsos – global market and opinion research specialist, recently conducted a study to evaluate the...